Bob Lay
Bob Lay
Location: Shah Alam, Selangor.
Languages: English, Malay, Mandarin.
Experience: 25 years.
Training category: Digital Marketing and AI.
Expertise
- Digital Transformation Strategy
- Performance Marketing (Google
- Meta
- TikTok)
- AI Enablement & Intelligent Automation
- Data Analytics & Measurement (GA4
- Attribution)
- Growth Marketing & Funnel Optimisation
- B2B Digital Marketing & Lead Generation
- Marketing Automation & CRM Integration
- Cloud Platforms & AI Services
- Content Strategy & Creative Marketing
- Training
- Coaching & Capability Building
Certifications
- Alibaba Cloud Academy Trainer (Certified AI Trainer)
- Google Certified Trainer
- HRDF Qualified Trainer
- Alibaba Global Initiatives Partner
- MDEC eUsahawan Trainer
- Industrial Expert Advisor for TARUMT on e-Marketing
Qualifications
- Bachelor of Arts (Media Production)
