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Trainer
WONDER BUSINESS GROWTH CONNECT
Connect. Build. Grow. — Powered by AI
Organised by: Wonder Academy
Duration: 3 Hours
Format: 1 Hour Business Networking + 2 Hours AI Business Growth Lab
Recommended class size: 20-30 participants
Target audience: Business owners, SME founders, entrepreneurs, freelancers, sales professionals, consultants and managers
Programme Objective
This programme helps participants discover new business opportunities, build valuable connections and use practical AI tools to develop a 30-day customer acquisition and business growth plan.
The emphasis is not on learning AI features. Participants work on their actual businesses throughout the programme.
By the end, each participant should have a clearer offer, target customer, marketing message, sales approach and immediate action plan.
Course Outline
Module 1 — Business Connect & Opportunity Discovery
Duration: 60 minutes
Participants introduce their businesses and identify potential customers, referral partners, suppliers and collaboration opportunities within the room.
Topics include effective 30-second business introductions, communicating what you sell and who you serve, identifying what you’re looking for, structured speed networking and finding potential business collaborations.
Activity: Business Speed Networking
Each participant answers:
Who am I?
What does my business do?
Who is my ideal customer?
What business opportunity or connection am I looking for?
Participants should leave this module knowing several people in the room before the workshop begins.
Module 2 — AI Business Growth Analysis
Duration: 25 minutes
Participants use AI as a business thinking partner rather than simply a writing tool.
Primary tool: ChatGPT
They provide AI with information about their business, customers, products/services, challenges and current marketing.
AI is then used to explore customer pain points, business weaknesses, potential growth opportunities, new customer segments and collaboration possibilities.
Hands-on outcome:
Each participant identifies one priority business growth opportunity for the next 30 days.
Module 3 — Build Your 30-Day Business Offer
Duration: 25 minutes
Participants turn the opportunity into something customers can actually buy.
They develop:
Target Customer → Problem → Solution → Offer → Price → Value → Call-to-Action
Tools: ChatGPT, with Gemini/Claude shown as alternatives.
Examples could include a new service package, promotional offer, bundle, introductory package, referral campaign or collaborative offer with another participant.
Hands-on outcome:
Each participant leaves with one market-ready business offer.
Module 4 — Build Your Marketing Campaign
Duration: 25 minutes
Participants transform the offer into customer-facing marketing.
Tools: ChatGPT + Canva
They learn to produce a campaign concept, headline, social-media copy, WhatsApp promotional message and basic marketing creative.
You can also demonstrate how the same offer can be adapted for Facebook, Instagram, LinkedIn or other appropriate channels.
Hands-on outcome:
Participants create one ready-to-use promotional campaign for their business.
Module 5 — Build Your AI Sales Playbook
Duration: 20 minutes
Marketing brings the enquiry. Now participants need to convert it.
Tools: ChatGPT + WhatsApp
Participants develop a simple sales conversation:
Enquiry → Qualification → Recommendation → Objection → Follow-up → Closing
Use real scenarios:
“How much?”
“Too expensive.”
“I’ll think about it.”
“Can give discount?”
“I’ll contact you later.”
This section should be interactive, with participants testing responses against one another.
Hands-on outcome:
A personalised WhatsApp Sales & Follow-Up Script.
Module 6 — Customer Acquisition: Where Will the Customers Come From?
Duration: 10 minutes
This is where your digital-marketing background becomes particularly useful.
Explain the customer acquisition ecosystem rather than trying to teach full advertising-platform setup:
Google — capture people already searching
Meta — create awareness and demand
Social Content — build visibility and trust
WhatsApp — communicate and close
Networking & Referrals — leverage relationships
Briefly demonstrate how AI can help generate Google Ads keywords, Meta advertising concepts and campaign messages.
Module 7 — Beyond ChatGPT: The Future of AI Business
Duration: 10 minutes
Finish with a high-impact demonstration rather than another lesson.
Show examples of what businesses can now do with:
AI Video • AI Agents • Automation • AI Avatars • AI Websites/Apps
You have practical experience across these areas, so showing things you’ve actually built will be much more compelling than generic examples.
The message:
AI isn’t only about asking ChatGPT questions. It can increasingly become part of how a business markets, sells and operates.
Module 8 — Your 30-Day Business Growth Action Plan
Duration: 5 minutes
Participants commit to three actions:
What will I launch?
Who will I target?
What will I do in the next 7 days?
And ideally:
Who did I meet today who could help me?
Course Schedule
Time – Session – Activity
9:00 – 9:10 AM – Welcome – Programme briefing & icebreaker
9:10 – 9:30 AM – Business Introductions – 30–45 sec participant business pitches
9:30 – 9:50 AM – Speed Networking – Meet & discover other businesses
9:50 – 10:00 AM – Connect & Refresh – Refreshments, exchange contacts & identify collaborations
10:00 – 10:25 AM – AI Business Growth Analysis – Analyse your actual business with ChatGPT
10:25 – 10:50 AM – Build Your 30-Day Offer – Create an offer customers can buy
10:50 – 11:15 AM – Marketing Campaign – ChatGPT + Canva practical activity
11:15 – 11:35 AM – AI Sales Playbook – WhatsApp sales, objections & follow-up
11:35 – 11:45 AM – Customer Acquisition – Google + Meta + Social + WhatsApp
11:45 – 11:55 AM – AI WOW Session – Video, automation, agents, apps & avatars
11:55 – 12:00 PM – 30-Day Action Plan – Commitment + closing
Every participant aims to leave with:
✓ New business connections
✓ Potential collaboration opportunities
✓ AI-assisted analysis of their business
✓ One 30-day growth opportunity
✓ One customer offer/package
✓ Defined target customer
✓ Marketing campaign concept
✓ Promotional copy
✓ Marketing creative
✓ WhatsApp sales & follow-up script
✓ Customer acquisition strategy
✓ 30-day business action plan
Plus light refreshments, training materials/templates
Participants should bring a laptop + charger and smartphone, and have a free ChatGPT account, free Canva account, Google/Gmail account and WhatsApp.
Participants also shall bring their company logo, product/service photos, product/service information, current pricing and basic information about their target customers.
